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Makes / Land Rover

Land Rover

Land Rover grew from a utilitarian postwar 4 wheel drive into a family of luxury and lifestyle vehicles without losing its association with off road ability. The British register spans early Series models, Defender, Discovery, Freelander and Range Rover generations, used by farms, emergency services, businesses and private owners alike. Few marques have covered such a wide gap between working vehicle and luxury car while retaining a recognisable identity.

CRITICAL 0 families
ENDANGERED 1 family
DECLINING 4 families
GROWING 8 families
1,100,575 licensed vehicles
230,382
declared SORN
13
model families

+16,757 vehicles a year, five year trend  ·  growing fastest Defender  ·  fading fastest Freelander

Model families

13 FAMILIES · SORT: LICENSED ↓
Family Status Licensed Peak Of peak Year change
Range Rover Evoque GROWING 227,007 227,007 · 2025 100.0% +9,022
Defender GROWING 158,483 158,483 · 2025 100.0% +12,314
Discovery DECLINING 147,321 194,313 · 2007 75.8% -5,413
Range Rover Sport GROWING 147,054 147,054 · 2025 100.0% +3,125
Discovery Sport GROWING 131,318 131,318 · 2025 100.0% +3,887
Freelander DECLINING 102,745 214,094 · 2014 48.0% -9,451
Range Rover GROWING 90,995 90,995 · 2025 100.0% +177
Range Rover Velar GROWING 47,799 47,799 · 2025 100.0% +3,551
88 GROWING 10,153 31,327 · 1994 32.4% +214
90 DECLINING 6,322 23,371 · 1994 27.1% -214
110 DECLINING 2,843 16,138 · 1994 17.6% -66
109 GROWING 1,917 12,620 · 1994 15.2% +49
127 ENDANGERED 64 152 · 2005 42.1% -5

Plus 2 records awaiting classification, counted in the totals above.

This record combines every DVLA registration under LAND ROVER. Each family links to its full census record: population history, variants, MOT results and where survivors remain.